SEO Tips for Photo Bloggers

How do I increase my photoblog audience?

This is one question I receive quite often and my response is always the same. How much do you know about search engine optimization? I have created this post, not as a SEO guru, but rather a web knowledgeable photographer focused on getting my readers headed in the right direction towards improving your site’s relevance on the web.

Find the Best Keywords
Two of the most common mistakes people new to search engine optimization or SEO make is 1) they pay no attention to the power of keywords or 2) waste time optimizing their site for keywords nobody searches for.

There are several free keyword search tools on the market that can help you with this process. I started out using the free trial at WordTracker.com. This is a great tool for getting your feet wet in the research process.

While doing your keyword research, you will want to keep a spreadsheet or notebook handy to capture your results. When looking for effective keywords, look beyond single words. One of the my favorite strategies is discovering “keyword phrases”, typically containing 3 or 4 words. The reason? The competition for these phrases is much lower and the ability to dominate a specific search is much greater.

Since I specialize in photo blog reviews, I make sure to optimize for this phrase. You can check on all the major search engines and you’ll see we rank very well!

IMPORTANT – Once you define your niche it is important to establish who the big players are within this space. A quick Google search can give you a good idea, however, the more information you have on your competitors the better you are able to develop a effective strategy to compete.

The most effective tool I have found for researching my main competitors is SEO Elite. Learn what keywords your competitors focus on, who they link to, who links to them, PageRanks of specific pages and much more. In the beginning I spent a great deal of time using this program to study other sites, however, today I am more focused on tracking my personal progress…the peaks and valleys. If you’re unsure about your ability to use this tool, let me assure the learning curve is very short. In addition, SEO Elite comes with an eight week money back guarantee.

>>>For more great tips on SEO for bloggers

Traffic Continues to Grow – Up 181 Percent

snapshot of ilovephotoblogscom rank 277285 compete Traffic Continues to Grow   Up 181 Percent picturesThank you photography blog visitors…2009 is shaping up to be a great year! Our site traffic continue to grow month after month, with awesome photo content provided by you, the photographers in the field. Some viewers have written in to ask about our secrets to grow viewership….that’s easy, post regularly and comment on sites you like! I am not a SEO guru, or bookmarking junkie. I admit to using a SEO program to help me out, but that is the extent of it.  I love photo blogs, talking about photoblogs, and writing about photographers whose work I like.  If you have any SEO tips which you feel may benefit me, please share..I would love to learn more on the topic.  Again, thanks for your support!

How I Got on the Front Page of Google and Yahoo

Learn to develop a high ranking website and dramatically grow your Internet traffic. While I admit to reading every blog possible on SEO, I’d like to reveal how I was able to get on the front page of Google and Yahoo in a short period of time.

SEO doesn’t happen overnight. If you think the following information will get you a top ranking in less than 7 days, you can stop reading now. SEO and growing your search engine rankings doesn’t happen over night. However, there are methods you can use to dramatically cut down on the time it takes to get your site noticed.

Defining your target audience. When I first started this blog, my main interest was creating quality content on photo blogs and photography so I could grow an audience of repeat visitors. While I understood that linked to top rated blogs helps greatly for SEO tactics, I also knew from experience that there are many great blogs were lower rating created by people very passionate about photo blogs. By reaching out to this community, I hoped together, we could spread the word about this site. So this is the market I targeted…passionate photographers, regardless of rank, who loved talking about their work and sharing it with others.

Defining your target keywords. We all read a lot about keywords. Without going too far down this dry topic, defining your target keywords is one of the most important things you will need to do to expect any results! What are keywords? Simply put, these are the words your potential audience uses to search topics related to any subject matter. In my case, some of my selected keywords include photo blog reviews, photo blog review, awesome photography blogs, and photography blogs. Listed below are snapshots of just a few of the search engine results I currently experience:

awesome photography blogs google search4 197x300 How I Got on the Front Page of Google and Yahoo picturesphoto blog reviews google search2 217x300 How I Got on the Front Page of Google and Yahoo picturesThere are many more examples I could provide, but you get the idea. Spending the time to focus on YOUR specific keywords can help tremendously in driving traffic to your site. Linking to other sites or stories is very useful, but search engine traffic is key.

You must ask yourself, what keywords or keyword phrases best define my niche? …and then write them down and start to research how competitive each of your entries are in the marketplace. I admit to being a spreadsheet junkie, but also had a hard time keeping up with all the data. I hated to throw up my hands and acknowledge I needed help…but this is exactly the point which changed my success.

Professional SEO help is very affordable. Over the course of the past few years, I had used several free programs, enjoyed a little success, but hated dealing with trial offers and a limited array of features. As a programmer and web developer, I wanted to think I could create something on my own to keep from spending any money on blogging. This stubbornness held me back for longer than I would like to admit. I finally broke down and realized that I was wasting valuable time on tasks others have already figured out.  Why reinvent the wheel? For less than the cost a SEO would charge for one hour of time, I was able to purchase a full feature SEO program. Looking back (which I hate to do), I wish I had spent the $47 for this program, long before I purchased the stacks of book while looking for the silver bullet to SEO gains.

Conclusion. I love the product, and yet, have only been using it for 5 months on this site. The results speak for themselves. While my results have not reached the levels obtained by others using this program, I understand my niche and can easily state this is the best and only investment I’ve made for blogging SEO software. As stated previously, my rankings did not pop overnight….in my case, it took roughly 2 months to see real results. If you are trully interested in monetizing your site, focus on getting traffic first. The program is a great step in that direction!