While scanning pictures for use on our “20 Awesome Photography Blogs” project, I’ve noticed a common mistake many photographers are committing with their photo blog images costing them valuable search ranking potential. This problem is so wide spread, I felt compelled to bring it your attention. I’m talking about the use of alt tags, titles, and proper file names.
There has been much discussion about getting the most SEO (search engine optimization) out of the images you use in your photo blog and many of the steps are really quite easy. Google and other search engines scan your photo blog posts for both text and image content. If you have ever searched Google for images, the photo file information you provide is how this search is performed.
“One of the most commonly known Search Engine Optimization (SEO) tips that go around has to do with the way you name and tag the images that you use on your site. Its fairly commonly accepted by most SEO experts that Google not only looks at the text on your blog in order to measure its worth but that Google’s spidering bots also take a look at the code you use in your image files.”
Problogger – Photo blog naming tips and tricks
“Digital cameras assign default names to pictures. These names are not appropriate to use on the web“ – Proper Naming Conventions
There are several tools and plugins available to assist you with this task. For WordPress users, the SEO Friendly Images plugin is perhaps one of the easiest to use.
“SEO Friendly Images is a WordPress optimization plugin which automatically updates all images with proper ALT and TITLE attributes. If your images do not have ALT and TITLE already set, SEO Friendly Images will add them according the options you set.” SEO Friendly Images – WordPress Plugin
Hope you found these tips informative and if you have other plugins suggestions, please share in the comments!
Tags: file naming conventions, problogger, search tips, seo for photoblogs, seo friendly images
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